At Optihawk we consider ourselves successful only when our trusted clients succeed. Always performance-led, we work side-by-side with our clients to provide them with genuine value and return on investment.
Our robust data-driven methodology, technical expertise, and strategic agility towards developing site optimisation and growth strategies allow us to take fully informed decisions and achieve truly impressive results based on hard data and research.
Analytics and data are integral to online success. We will help you determine your website’s objectives, define your success metrics, and use them as a benchmark for driving your business forward.
We help our clients generate more revenue and profit by optimising their digital properties through a bespoke user-centered UX framework, leading to a richer and more rewarding experience for their customers.
Leveraging specialised CRO techniques and utilising the very latest tools available in user and site testing technology, we will help your business increase its revenue from your existing audiences and traffic.
We will support you in shaping a strategy focused on getting the results you aim for. Our team will join forces with you in evaluating your digital portfolio and providing strategic guidance to help your business grow online.
Our high-impact technical SEO expertise and our skilled professionals will ensure your website is capable of performing to its maximum capacity both for users and search engines. SEO & UX should always go hand by hand.
Whether there is a specific training need, or you simply want to ensure your team is equipped with the right skills to get the most out of your digital marketing strategy and optimisation efforts, we can serve you with our tailormade training solutions.
Our optimisation process expertly blends solid data-driven research, analysis, and testing. We will help you guide your clients to fulfil their desired actions on your website by shaping and providing a seamless on-site experience and customer journey.
Activities include: Measurement plan & custom tracking, Google Analytics & Google Tag Manager setup, Business intelligence, Cross-channel attribution modelling, and more.
Activities include: Heuristic analysis, User research, User testing, Persona & audience analysis, and more.
Activities include: CRO audit & investigation, User journey & conversion funnel analysis, Heatmap analysis, and more.
Activities include: User-centered design, UI & information architecture, Landing page optimisation, On-page SEO optimisation, and more.
Activities include: User journey & conversion funnel analysis, A/B & multivariate testing, Personalisation & behavioural targeting, and more.
The undisputed benefits & rewards
Our strategic scope & core mission
The Optihawk team provides a clear and methodical route through a specialist subject, which we have found incredibly valuable. Their working methods ensure a constant stream of progress and results are measured effectively based on KPI’s specific to our business. Their input has enabled us to focus on areas of user experience which otherwise may have gone untouched and enabled us to make improvements that are backed by quantitative and qualitative data.
Thomas and the Optihawk team have delivered invaluable analysis and recommendations time and time again. If you’re looking for ways to improve your website, these guys will have plenty of data-backed ideas.
When we started to work together to maximise the web and all the UX & CRO aspects there was a lot of work ahead. But thanks to their attention to detail, thorough analysis, and ahead planning, Optihawk has allowed us to be always on top of the projects. The effort in monitoring the work done over the time also has provided not simply a company doing its business as request, but rather a partner that shares the same goals of our business. It is not just another agency out there…
The Optihawk team are working methodically and consistently. Their specialised knowledge has helped us to achieve really significant results in the short term. It is also noteworthy for us that there is constant updating and guidance for ongoing optimisation and improvements.
