What it is
SEO is both an art and a science. Your site needs to be easy for search engines to crawl and index, but it also needs to be user-friendly and always relevant to real people. Our dedicated technical experts can ensure your website is capable of performing to its full potential for both users and search engines.
What we aim for
For businesses selling products online we can ensure your products rank high on search engines and convert more sales, by creating a solid e-commerce SEO strategy and a smooth shopping experience.
From 404 errors and slow site speed to duplicate content and tracking errors, we can identify and resolve any issues that could be detrimental to your SEO. Across all potential improvements, we will prioritise the fixes that will bring you genuine gains in traffic.
Sell your products or services effectively to search visitors by crafting content that is optimised for target keywords. Our expert copywriters can create engaging copy, optimised metadata, and internal linking setups that will offer an edge to your business.
We specialise in creating optimal site structures built upon best practices for information architecture. Whether your website has 20 pages or 20,000, we will simplify the route from entrance to conversion.
To be successful in organic search nowadays your site experience requires a mobile-first mindset. We deliver outstanding mobile SEO and mobile UX, helping you capture more customers from searches made on the move.
For businesses that want to reach an international audience and grow their brand name in new territories, success requires an international SEO strategy. Our expert knowledge can take your global site to the next level.
For businesses with a physical location or customers in a specific area, SEO strategy needs to focus on attracting the right audience/s. If you run a local business, we will make sure you are found by the right people, in the right area.
We can migrate your current site to a new domain or to HTTPs while minimising the impact on traffic or conversion rates. From keyword research and creating a clear taxonomy, to mapping out redirects and tracking your goals, we can lay the foundations to ensure your new website is a success in the SERPs.
We are the right partner if:
A true extension to your team
The Optihawk team provides a clear and methodical route through a specialist subject, which we have found incredibly valuable. Their working methods ensure a constant stream of progress and results are measured effectively based on KPI’s specific to our business. Their input has enabled us to focus on areas of user experience which otherwise may have gone untouched and enabled us to make improvements that are backed by quantitative and qualitative data.
Thomas and the Optihawk team have delivered invaluable analysis and recommendations time and time again. If you’re looking for ways to improve your website, these guys will have plenty of data-backed ideas.
When we started to work together to maximise the web and all the UX & CRO aspects there was a lot of work ahead. But thanks to their attention to detail, thorough analysis, and ahead planning, Optihawk has allowed us to be always on top of the projects. The effort in monitoring the work done over the time also has provided not simply a company doing its business as request, but rather a partner that shares the same goals of our business. It is not just another agency out there…
The Optihawk team are working methodically and consistently. Their specialised knowledge has helped us to achieve really significant results in the short term. It is also noteworthy for us that there is constant updating and guidance for ongoing optimisation and improvements.
